40 Percent Rule

There is a certain honesty in a rule that carries a number. 40 Percent Rule does not decorate itself. It states its price upfront.

The number is a fence. On one side lies intention, on the other side lies habit. Most of us live on the wrong side and write poetry about it. This rule simply asks you to climb the fence.

Strip it to the floor and you find an old instruction: look carefully, judge slowly, act decently. The new name exists because the old instruction keeps being forgotten.

A joint family runs on unspoken job descriptions. The day someone writes them down, half the quarrels lose their employment.

An organisation is only a group of people who have agreed, for now, to pull in roughly the same direction. Carry it lightly. Ideas, like umbrellas, are useful only when actually opened.