Volume 5 · The Great Indian Bazaar · Essay 213
Select-Crowd Strategy
The Select-Crowd Strategy method asks for a little discipline and returns a lot of peace. A fair trade, by any ledger.
The method fails only in one way: people read it, nod, and return to the old habit. The technique is not the hard part. The hard part is Tuesday.
The idea is simple, and like most simple ideas it is easy to nod at and hard to use. The nod is free. The use costs attention, every day, in small change.
Watch how a rumour travels in a hostel: it gains one detail per room and loses one truth per floor. By the fourth floor it is unrecognisable, and by dinner it is fact.
Society is a long conversation; the only question is whether you are listening or merely waiting to speak. Print it on a card if you like. Better: print it on a habit.